Groupe Renault aims to grow in value-creating segments

The Renault Group continues its sales policy, which was put into use in the third quarter of 2020, aimed at increasing the share of its sales in the most profitable channels. In the five main European countries (France, Germany, Spain, Italy and the United Kingdom), the share of sales to retail customers currently represents 58%. Compared to 2019 before the crisis, it increased by 6 points.
 

The Renault brand continues to strengthen its position in the European electric market. The E-TECH series (electric vehicles and hybrid engines) accounts for 30% of Renault passenger car sales in Europe in 2021. (In 2020, this rate was 17%). E-TECH versions account for 56% of the Renault Arkana model's sales, which enabled the brand to return to the C segment.
 

• The renewed Dacia product range has been a success. In particular, the New Sandero, which remains the best-selling vehicle among retail customers in Europe, is attracting high interest. Receiving a 6.2% share of the retail market, the brand rose to third place.
   
• The LADA brand maintains its leadership in the Russian market with a market share of nearly 21%. LADA Vesta and LADA Granta are ranked first and second in sales, respectively.
   
• The Alpine brand recorded a strong growth of over 74% with sales of 2,659 units in 2021 and aims to continue its international development.
   
• The Group's orders in Europe doubled compared to 2020, and stocks decreased by about 30% compared to 2020, as Renault E-TECH product range, light commercial vehicles, models such as Dacia Sandero and Dacia Spring 100% electric attracted attention